promotional material

Noun

1.

promotional material - a message issued in behalf of some product or cause or idea or person or institution Synonyms: promotion, publicity, packaging

ad, advert, advertisement, advertising, advertizement, advertizing, ballyhoo, blurb, book jacket, buildup, content, dust cover, dust jacket, dust wrapper, endorsement, hoopla, hype, indorsement, marketing, message, packaging, pitch, plug, PR, promotion, public relations, publicity, sales pitch, sales promotion, sales talk, subject matter, substance

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